Wednesday, March 24, 2010

Could social networking be used more than the telephone?

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A report from the UK webpage reports that in the UK, social media growing at a fast pace, and sometimes more used than a telephone. Last year, over 72% of all UK citizens signed up for a social network.

So how does usage for UK citizens break down?
51% of users regularly sign into Facebook
20% of users regularly sign into MySpace
17% of users regularly sign into Twitter

Do you think stats are similar around the world? Can Pharma look at these numbers and use them to look at the audiences they can interact with online?
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