A guest post from Lisa Neal Gualtieri at Kevin MD's blog looks at how personal accounts and patient stories can make for a more effective web page. They create a forum for individuals to come together and create a type of network for those associated with the products that the company provides. While patient privacy is a concern, do online communities need to be accessible where potential patients could find out about stories and treatment? Or is this a realm for patient advocates to concern themselves with? Read Lisa's full post here.