Friday, December 10, 2010

Startup Lets Doctors Enter Prescriptions on iPad

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Two entrepreneurs have developed an application in hopes of reducing error due to notoriously illegible physician penmanship. Liam Davis-Mead, 31, co-founder and CTO of the Boulder, Colorado-based startup said as many as 40 percent of prescriptions contain some sort of medication error, from improper dosing to overlooked interactions with other drugs and just simply because pharmacists can't read the doctor's messy handwriting.

The technology was developed by software programer and CEO Shane Taylor, who said his father, who takes 26 medications to fight heart disease and cancer, nearly died "on a few occasions" due to prescription errors.

The company plans to launch the free version of its app by the end of the year and hopes to roll out a premium subscription-based service within the next eight to nine months that would charge physicians $49 per month.  

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