Monday, November 12, 2012
As smartphones are becoming more advanced, recent studies show that over 50 percent of users are using their phone for health related research. In the report "Mobile Health 2012," released on Nov. 8 by Pew and the California HealthCare Foundation, 52 percent of respondents said they collect health information on their phones, compared with only 6 percent of cell phone owners without "smart" capabilities.
The number of cell phone users searching for health information has nearly doubled since a study conducted in 2010. Carrying your smart phone with you is like carrying the internet wherever you are, people have access to questions, articles, and information at their fingertips. The advancement of mobile technology allows applications to stay relevant and informative. e-Prescriptions and having access your medical information online will only expand the need for healthcare applications. Which type of healthcare apps do you find to be the most useful?
Learn more about using mobile to build relevance and engagement with consumers and patients at the 12th annual ePharma Summit. To view the 2013 program, download the agenda. As a reader of the ePharma Summit blog, you get a 10% discount off the standard rate when using code XP1806BLOG.