Thursday, August 29, 2013

What does today's Internet user look like?

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As we saw last week, the Internet is not going to slow down as a tool for people to research their health. So what does the Internet user look like today?

InternetServiceProviders.org recently published an infographic detailing the future profiel of the internet user.  Worldwide, 2.4 billion people use the internet.  That's roughly 39% of the world's population.  By 2017, it's predicted that there will be over 1 billion additional users compared to this number.  Also, due to the fast-selling SmartPhone, it's expected that mobile browsing will surpass desktop browsing by 2015. One of the most interesting facts that the infographic shares is that there are more SmartPhones in the world than the population of Brazil.


The Next Billion Internet Users: What Will They Look Like?

How does this industry get online and interact with these new users? Christine Hill, Senior Director, Global Customer Experience Strategy at Eli Lilly and Company will be on hand this September at ePharma Summit West to present Customers in the Driver’s Seat: Understanding What Your Audience Wants and Needs.  During her presentation, she'll look at the new face of innovation and engagement driven by your consumers who are this fast-growing number of internet users.  For more information on this session and the rest of the program, download the agenda. If you'd like to join us September 16-18, 2013 in Downtown San Francisco, as a reader of this blog, today only, you can save 50% off the standard gold pass rate. Simply email register@iirusa.com with your full contact information and the code XP1856GOLD2* to receive the discount. This limited-time offer expires Thursday, August 29, 2013 at 11:59PM ET. See full rules and regulations here.
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